The changing preferences for advice across generations

Whelan explains how the wealth transfer is leading to seismic shifts within financial advice, which is compounded by younger generations preferring digital interactions over face-to-face meetings – a trend that financial advisers must adapt to in order to remain relevant.

The pair discuss:

• The changing preferences and evolving client expectations for advice across generations.
• The critical role of digital advice in addressing the advice gap, particularly for those with simpler needs or lower investable assets.
• How advice firms can increase profitability through strategic technology adoption.