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About us

The financial advice landscape in Australia has undergone significant changes over the years, with advisers now seeking efficient and affordable access to information that can help streamline their practice and drive growth. In response to these needs, platforms like www.ifa.com.au have emerged as valuable resource for financial planners and advisers in the country.

www.ifa.com.au is a digital platform that offers daily online news, analysis, reports, and business strategy content that is specifically designed to address the issues and industry developments that are most relevant to the evolving financial planning industry in Australia. The platform is dedicated to serving advisers and is created with their needs and interests as the primary focus.

Flagship features across our title provide advisers with tools, resources, and capabilities to share best practices, experiences, and insights with one another. This connection allows advisers to work together to champion the growth of the industry and promote best practices. In addition, www.ifa.com.au offers a range of engagement tools, such as webcasts, investment showcases, and podcasts, which enable advisers to interact with the latest news, business intelligence, and thought leadership from across the industry.

The online presence of www.ifa.com.au has allowed it to integrate with other mediums, providing advisers with a comprehensive offering that includes the ifa magazine. This complementarity of print and digital platforms has enhanced the connectivity of the financial planning community and given it a stronger voice.

In conclusion, www.ifa.com.au has emerged as an innovative digital resource that provides financial planners and advisers in Australia with efficient and affordable access to information, tools, and resources. The platform has played a vital role in empowering advisers to streamline their practice and reignite the industry's sense of community.

EVENTS

IFA EXCELLENCE AWARDS

ifa has created an awards program that bestows the industry’s most prestigious accolades recognising excellence across the entire industry for Australian independent financial advice. The awards pinpoint professional development and innovation, showcasing both the individuals and firms who are leading the way in the industry. Award recipients represent a cross-section of the industry, recognising the contributions of the profession’s most senior ranks through to its rising stars.

WOMEN IN FINANCE AWARDS

These prestigious awards identify the leading women across financial services, from business leaders, mentors and skilled investment managers to client-centric accountants, financial advisers and mortgage brokers.

ADVISER INNOVATION SUMMIT

Future thinking. Technology focused. Greenfield innovation. In the finance industry. Bringing together innovators, leaders of tech and pushers of boundaries, the Adviser Innovation Summit will showcase how to implement transformative ideas and strategies in a challenging financial advice marketplace.

WEBCASTS

With its own in-house studio, ifa uses live-streaming technology to produce and distribute webcasts to audiences around Australia. These enable partners to expand their audience reach through informative, engaging and interactive content. Audiences can watch live on any device and interact through a live chat.

MEET OUR TEAM

Maja Garaca Djurdjevic

Maja Garaca Djurdjevic

Editor, Wealth

02 9922 3300

Maja's career in journalism spans well over a decade across finance, business and politics. Now an experienced editor and reporter across all elements of the financial services sector, prior to joining Momentum Media, Maja reported for several established news outlets in Southeast Europe, scrutinising key processes in post-conflict societies.

Shy-ann Arkinstall

Shy-ann Arkinstall

Graduate Journalist

02 99223300

LinkedIn

Shy-ann is a graduate journalist for ifa and started her journalism career with Momentum media in early 2024, bringing with her a Bachelor of Communication (News Media) and a Bachelor of Social Science (Sociology and Anthropology) from the University of Newcastle. She is passionate about sharing the stories of those who may otherwise go unheard and shining a light on important issues impacting Australians. She believes wholeheartedly in the power of words to shape the world.

CONTENT

About Momentum Media

Momentum Media (www.momentummedia.com.au) has been equipping Australia’s corporate, investor and business sectors with market and business intelligence for over a decade.

Across an integrated business supported by digital, events, live streaming, broadcast, content-on-demand, research, print and social platforms, we are guided by a fundamental principal: Be better informed.

Better informed readers, listeners, viewers, event participants, advertisers, sponsors and commercial partners, government and policy decisionmakers.

This mission for informing, educating and inspiring drives us to build more engaged communities, delivering greater leadership to the markets we connect with and forging closer relationships with our audiences.

Being at the forefront of media innovation, backed by a pioneering spirit, has been central to Momentum Media’s growth.

We’re an evolving, forward-thinking business based on a purpose that supports corporate Australia and the markets critical to our nation’s economic prosperity. We’re also focused on delivering exceptional value to our commercial partners.

We continually adapt to rapidly changing marketplaces; we’re a fluid media business, unshackled to any particular technology, channel or tone of communication.

With a monthly reach spanning over a million professionals, high-net-worth individuals and business owners, we’re connected to the rapidly changing preferences and attitudes of our communities – and we’re making a positive contribution for them to thrive.