Briefcase enhances portfolio performance tracking capabilities

Briefcase has launched automated monthly reporting on its platform, allowing advisers to access insights on their clients’ portfolio performance in a timelier manner.

According to the firm, the reports, which can be customised with advisers’ logos and chosen colour scheme, will complement other features on the platform, including the daily portfolio tracking capabilities and detailed monthly multi-asset commentary.

Available to advisers on the first business day of each month, the firm said these reports will help clients visualise portfolio status and changes, including trades, top holdings and periodical investment performance.

After receiving positive results from advisers in the beta-testing phase, Briefcase founder and chief executive Josh Persky said the feature was fast-tracked for rollout to the rest of its users.

“Traditionally, it can take weeks for detailed client-level reporting, but our philosophy is ‘investors deserve better’, so we prioritised this change after feedback from advisers,” Persky said.

“Advisers consistently want to do what’s best for their clients and clear, timely communication of investment performance is absolutely essential.”

In addition to portfolio performance updates, advisers will also receive frequently updated fact sheets, providing them with new insights at the start of each month.

“Our investors and advisers will receive performance commentary almost immediately after the month ends to give them a clear picture of their portfolios’ positioning and to allow them to be agile if they need to be,” Persky said.

In addition to expanding its reporting capabilities, Briefcase has also announced last month that it has partnered with Praemium to introduce five new multi-asset separately managed accounts onto the platform, expanding access to the retail investor market.

According to Briefcase, the five risk-based portfolios were constructed using “best-of-breed, ASX listed ETFs from reputable issuers”, designed to meet client demands across a range of risk appetites through low-cost managed accounts.

“What was once the domain of institutional investors, Briefcase’s proprietary portfolio construction technology is making these advanced strategies accessible to retail clients for the first time,” the firm said at the time.