Lumiant Academy aims to boost values-based advice

The Lumiant Academy will provide CPD-accredited courses so that advisers can improve client experiences centred around their clients’ lives, values, and finances.

Mark Akeroyd, Lumiant’s head of product and host of Lumiant Live, developed Lumiant Academy with his team and said it is a critical tool for advisers to move to a client-centric value proposition.

“Transitioning from a traditional advice process to a values-based approach is hard. It’s hard to know where to start and how to apply these principles to elevate your proposition from delivering services to creating experiences,” said Mr Akeroyd.

“We wanted to offer advisors real practical examples that help them to take the first steps in transforming their client value proposition.

“That’s why we’ve championed guides and videos that exemplify the conversation and behavioural and soft skills required to create extraordinary advice experiences. Through our self-paced learning platform, we hope we can also lighten some of the load on principal advisers in passing on their wealth of learned experience in a systemised way.”

Lumiant said the academy is available to all financial professionals in Australia, with the first course – the Lumiant Advice Experience – accredited for seven hours of continuing professional development by the Financial Advice Association Australia (FAAA).

Sue Viskovic, chief executive of Elixir Consulting and board member of Lumiant, who reviewed the training portal, said the Lumiant Advice Experience is what great advice is all about.

“The Lumiant Advice Experience is a phenomenal course that will help to continue to advance the financial advice industry in Australia. No longer will advisors need to ‘wing it’ or rely on guesswork when connecting and engaging clients around their values,” said Ms Viskovic.

“They now have a process they can follow that brings to life what clients want to achieve in life through an elevated client experience that truly guides clients to live their best lives.”

Lumiant co-founder Chris Dadej added that the academy is essential in helping advisers make the most effective use of their technology stack, adding that technology will not “define your advice process and experience”.

“It’s just an enabler that should support your team in creating their ideal advice experience. The academy acknowledges this fact. It has been designed to help advisors and their firms define their client experience and appropriately determine what tech is needed at what step,” Mr Dadej said.

“At the end of the day, we want the whole industry to flourish so that more people around the world are empowered to live their best possible lives. But, to do that, we need to support as many advisers in attaining skills that can’t be delivered through technology alone.

“We want to help fill that void and provide the training, processes and resources, as well as the technology, to position the advisor as the client’s trusted guide for life.”