AMP director joins ASFA board

The Association of Superannuation Funds of Australia (ASFA) has announced Edwina Maloney as a new board director.

Ms Maloney, who is currently director of platforms at AMP, will represent the retail fund sector and fill a casual vacancy following the departure of BT’s Melinda Howes earlier this year.

Ms Maloney has worked as AMP’s director of platforms since last year, after previously working in senior roles at AMP Capital, Perpetual Investments and Accenture.

“We are delighted to welcome Edwina to the ASFA Board at this important time for superannuation,” ASFA Chair, Gary Dransfield, said.

“Her input and experience, particularly in the development of retirement income solutions to help Australia’s ageing population, will make a valuable contribution to the Board at a critical time as the industry begins to implement the new Retirement Income Covenant.

“We would also like to thank outgoing Director Melinda Howes for her contribution to ASFA over many years. This has included Policy Committee member, Finance and Risk Committee Chair, Industry Efficiency Policy Council Chair, and Human Resources and Remuneration Committee member.”

The news comes after Ms Maloney reported that AMP’s wrap investment platform, North, passed $6 billion in assets under management (AUM), more than double of what was reported in August last year.

In 2022 alone, 55 new managed funds and 24 exchanged traded funds (ETFs) have been added to North's investment menu.

Ms Maloney said the new additions are part of a “wholesale strategic uplift” to the North investment menu.

“These additions to North, together with our recent functionality improvements, reflect our commitment to understanding the needs of advisers and developing a wrap platform which best supports practice efficiency and great client outcomes,” she said.

Neil Griffiths

Neil is the Deputy Editor of the wealth titles, including ifa and InvestorDaily.

Neil is also the host of the ifa show podcast.