Count Financial expands advice community

Count Financial has announced the appointment of The Ebony Rose Group (ERG) as the latest firm to join its national advice community.

Speaking about their reasons for partnering with Count Financial, Rhett May, managing director at the Melbourne-based, family-run financial advice business, said the decision was relatively straightforward due to the cultural alignment and support services on offer.

“Count Financial’s focus on providing ongoing support to members without unnecessary red tape was appealing to us. Our client needs are paramount, so we chose a licensee partner that has the tools and systems to make us a more efficient business,” said Mr May.

Andrew Kennedy, chief advice officer at Count Financial, said that Ebony Rose is a quality firm that will bring leadership and expertise to their national adviser community.

“Rhett and the team have a strong reputation in the industry thanks to their client-first approach and commitment to excellence. They will be a great cultural fit for our network, and we are delighted to have them on board.”

ERG commences with Count Financial on Friday, 1 April.

So far in 2022, Count Financial has appointed 34 new advisers, as the CountPlus-owned licensee continues to focus on strategic growth.