‘Life coaching and advice to become one and the same’

As advisers move further away from the product and towards helping their clients achieve a great life, certified financial planner and the founder of the Savings Squad Podcast and My Money Buddy, Adele Martin, believes life coaching and advice could shortly become one.

“I think that life coaching and advice will intertwine into one,” Ms Martin said on a recent episode of the ifa podcast.

“Money and life coaching, I feel that they are very intertwined, and I think that will continue to be a theme, maybe not for next year, but in coming years.”

Rather than looking at this as another hurdle, Ms Martin suggested advisers approach it as an opportunity.

“I’ve done some life coaching training just because I’m interested in it and it’s skills that you can use, definitely with clients and I’ve used [it] a lot of times, but also just in life in general,” she said.

Looking back over the past year, which has presented many with challenges both personal and professional, Ms Martin emphasised the important role advisers have played.

“I think we are very lucky as advisors,” Ms Martin said.

“I think we’ve got a special role to play as advisers and I think we’ve got to see that in the pandemic where we got to take away people’s financial stress.” 

To hear more from Ms Martin tune in here.