The role played by ASIC in regulating the financial advice sector has often come under fire from ifa, its readers and commentators.
From the corporate regulator’s tendency to refer to every banned accountant and mortgage broker as a “financial adviser”, to its perceived preoccupation with independents and smaller players, there are many legitimate bug bears understandably held by industry.
However, the scandal engulfing Australia’s largest bank over failures in its advice channels is one issue that ASIC cannot be expected to take the fall for.
Yes, the corporate regulator was painfully inefficient in acting on whistleblower information, but ASIC’s inaction and apparent toothlessness are largely symptomatic of problems in the public service culture more broadly, not failures of its current leadership.
Like all organisations that draw funding from the public purse, ASIC is a stats-driven body.
The regulator has an annual obligation to justify its existence through the number of enforcement actions it has handed down. By the very nature of the dynamics of the advice market, this inevitably means ASIC will concentrate its activity on easy-to-investigate one-man-band firms, rather than spending years investigating the larger players only to have all of their efforts count as just one enforcement action, thereby appearing idle in the eyes of the taxpayer.
This approach is by no means fair or equitable, but requires ministerial intervention – or at least intervention by very senior public servants – to change the status quo.
Beyond the stats-based culture problem, ASIC deputy chairman Peter Kell recently pointed to the structural hindrances facing ASIC in taking on the banks. In a press conference following the Senate committee’s report in the Commonwealth FP affair, Mr Kell reiterated a call for greater powers to take on managers and executives, not just intermediaries.
As an ASIC spokesperson succinctly told ifa: “[ASIC] can ban a person from directly providing financial services or credit services, [but] we cannot ban them from managing a financial services business or credit business”.
The corporate regulator’s ineffectiveness at tackling wrongdoing at boardroom level is not the result of “timidity” – as suggested by Senator Mark Bishop – but rather, the result of a regulatory system aimed at low-hanging fruit.
It is often forgotten that while ASIC’s leadership have some say in the body’s direction and regulatory philosophy, largely it still takes its cues from government.
If ASIC were given the brief – and resources – to take on the big banks and the conflicts of vertical integration, the regulator would no doubt take to the task with the same relish with which it bans smaller players (often for seemingly small-scale non-compliance).
However, it seems governments of all ideological stripes have been unwilling to set ASIC such a task. A cynic may point to the significant election contributions made by financial institutions, or to the political leverage of interest rates in marginal seats.
Or perhaps it is simply more expensive to conduct investigations into the big end of town, and not deemed a priority in the post-age of entitlement.
Either way, it is our elected officials who determine ASIC’s scope, funding and purpose. The very fact that the government’s response to the Commonwealth FP affair was to investigate ASIC, rather than the bank itself, is evidence that our regulatory system supports a philosophy of shooting the messenger.
In the same way that client-facing advisers are often held liable for product failures perpetrated by those further up the chain, so too is ASIC often the scapegoat for wrongdoing by those beyond its enforcement reach.
Australia often ranks relatively well on transparency indexes, and yet our major financial institutions – on both the competition and regulation fronts – are seemingly among the least accountable in the world.
So much for tall poppy syndrome.




Is it okay for ASIC to turn a blind eye?
NO NO NO
For institutes to escape blame for systemic conflicts and corruption?
The financial advice sector – has often put them under fire for not doing the job of regulating and so they should!
Its not up to ASIC – to just hound the independent accountants and mortgage brokers! And just blatantly step away from the big end of town. It must be a level playing field.
ASICs inaction and apparent toothlessness are largely symptomatic of problems
What an understatement!
It is broken and must be fixed NOW. Surely someone has the guts to support action by Senator Mark Bishop and others to investigate and fix it NOW.
What utter rubbish! You are WRONG
The role played by ASIC in regulating the financial advice sector has often come under fire from ifa, its readers and commentators. WHY NOT?
It is not just ordinary people, expecting any more than justice!
You have the temerity to suggest!
ASIC is supposed to be regulator to all not some. Clearly they are not doing their job. IF THE LAW IS FLAWED IT MUST BE FIXED. I think it is being marginalised. It infuriates me to even read such nonsense! Is it a case the policeman doesn’t act, being a big organisation theyre too large and politically exempt?
I concur that stats and the correct use of the media would be the best way to turn the tide. But. The big end of town use our funds and their friends to squash adverse scrutiny. Like the ‘Illuminatus FNORD’ program, the masses are trained in avoidance regarding personal finances from school years. Just talk maths and dollar numbers, and most people ignore it.
People losing their lifetime of savings though their lack of knowledge or unscrupulous agents rates a mention for just a ‘colour’ news segment, focus is never maintained. Apparently more important issues like rehashed football club dramas take over.
Does look that CBA should have external trustworthy auditors assess if they should lose their licences for failure to adequately supervise their staff.(hmm – do any auditors exist who can professionally afford to take the role?)
How sad yet how typical. I’m trying to do us all a favour by telling it like it is, ie the emperor has no clothes, and inviting reasoned debate yet what happens? … cheap shots and playing the man, not the ball. Please, can anyone do better? PS We’re on the same side friends … I’m vehemently anti-property spruiker as well. I’d invite you to consider our model before shooting from the hip.
Methinks thou dost protest too much ‘Wayne S’
You’re kidding me. You’re either part of the problem or part of the solution. This article is nothing less than a complete indictment of the foundation stones of the planning industry – they are rubble – but also that regulation itself is an utter failure and a cruel hoax and fraud perpetrated on the Australian populace.
Therefore, IFA does its reputation, its readers, the industry at large and, most of all, Australian investors no good service by granting ASIC such an unwarranted excuse for failing in it’s basic duty. ASIC will never be successful, irrespective of the powers or budget it seeks (you’ve written the proof yourself), but IFA thinks otherwise then it must grow some proverbials and stop being an apologist for systemic failures.
Yes, your editorial is a reasoned response to the world view on ASIC’s effectiveness. They are at a disadvantage often in explaining their actions/plans.
Perhaps ASIC could borrow some tactics from the media-savvy ATO and NSW Police who start media discussions using statistics that lead the public discussion along a path.
Look at how the NSW Police are using stats on coward hits in their weekend briefings to show they are getting results and building community support for more powers/tougher sentences.
But the best statistical warriors are the ATO which states what they have achieved via stats and then flag what they are going to do by saying what resources they are moving into an area to produce their desired result.
Both of these ‘regulators’ use public discussion and media to cut through the noise and get heard; get action.
ASIC could change the message to get the most from their statistics/priorities